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Tips to Increase Your Social CRM Success

Social CRM or Customer Relationship Marketing can play an important role in your marketing strategies, especially in a world that is hyperactive around social networking. Let’s look at 5 things you can do to increase your social CRM success.

#1 Ensure Your Social Media Messages Are in Alignment With Your Brand Image
Even with social media, visitors want to feel like it’s a real live person they are talking with. You want to ensure the tone of your messages on your social media sites are in alignment with your company. For example, a laid back coffee house that caters to university students can have a casual, relaxed tone on their social media page, but a big corporation dealing with money investment must be professional, courteous and informative. In other words, know what your brand image is and who your audience is.

#2 A Timely Responses to Customers is Necessary
How fast you respond to a customer is as important as your response. The faster the better. We live in a world of ‘instant’ and so when a customer asks a question they want an answer immediately. They should not have to wait hours for their answer. This is especially true if they have a complaint. You will have to work at staying on top of it, but the reward is customer trust and loyalty.

#3 Take Advantage of the Group Feature
Thankfully, the three most important social networks (LinkedIn, Facebook and Twitter) make this simple. You can easily create groups such as Prospects, Current Customers, Positive Feedback, etc. You can then create social campaigns for each group of visitors. This is a very helpful tool.

#4 Be as Human as Possible – Put a Name & a Face to It
People on social media want to interact with ‘real people’ not with nameless corporate entities. When you are building relationships on your social networking make sure that you are using your name and it’s a good idea to have a picture of yourself attached to your ID.

#5 Use Your CRM System to Track More on Your Customer
Integrating your social networking with your CRM system allows you to record far more information on your customer. Don’t let an opportunity pass you by. This is a great way to build your customer profile, which in turn will help you to be able to create marketing campaigns that are even more targeted.

Social networks are an important part of today’s marketing strategies; make sure you get the most out of your social CRM.

To Your Great Fortune!
David McCann

P.S. Each word is a building block to a bridge.


The 5 Laws of Success


I have a few people in internet marketing that I look up to. These people are my business and life mentors. Every person should have a mentor. I have not actually received coaching from anybody. I follow a number of marketers on the net. Some I have purchased several products from, some I resonate with what they are teaching and still others I subscribe to their emails because I know they have a lot of experience. There are a handful of internet marketers that I made purchases from, resonate with and subscribe to.

One of these such mentors is John Thornhill. I have purchased several products from him, subscribe to his emails and I resonate with him. We come from the same cut of cloth some might say. John is a regular guy. He was a bored stiff factory worker. It took him quite a few years of working online for him to be able to quit his job. This is something John took very seriously. As everyone should. If you want to become financially independent and free, you must work your online business in a serious way and work it daily. It takes time and dedication to produce something of value. Value is the key to success. If you maintain an attitude of gratitude, giving value along the way, it triggers the receiver of your value to give value, also. Not only does the receiver want to give value to you directly but to everyone. It is like endorphins are activated into hyper mode. Are you starting to see the picture? Everybody giving value is the best business model in existence.


John Thornhill is a guy of great morals and ethics who was FAR from having it easy in life. He has many very reasonably priced products that are amazing! One of his great products is Free Monthly Website. Again all you have to do is get hosting and upload the ftp files that will be given to you every month for FREE! Free Monthly Website (FMW) is not as awesome as this Plug-In Profit Site (PIPS). But it is yet another free website to add to your arsenal. My FMW is

John Thornhill is a guy I resonate with. It seems though we were cut from the same cloth. He is a simple man that has been able to become a very internet marketer. In one of his training modules, he strongly recommends a book titled, “The Go-Giver”. This is an inexpensive book with HUGE firepower! It is a quick read; only about 100 pages long, and it is very easy to understand. I purchased the hard-cover copy. I, also, strongly recommend this book to you. These lessons can be applied to your life immediately with benefits pretty much instantaneously. Here is the link to one of my websites with the expanded version for sale. http://higherlevelmarketing.vydio-x.com/pages/Special%20offer

To Your Great Fortune!
David McCann

P.S. If you really enjoy the content and find value in it, by all means let me know. Also, take a look at my sister sites http://www.higherlevelmarketing.net/ and for more great content!

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